Now in existence for three years, Pokemon GO has performed better than other popular mobile apps Candy Crush and Clash Royale did in the same period.
In 2016, Activision Blizzard finalized their acquisition of King Digital Entertainment, as they wanted ownership over the Candy Crush franchise. Activision Blizzard spent a staggering $5.9 billion dollars on the deal, which immediately made the Candy Crush series into one of the most profitable media franchises of all time, where it is currently valued at $4.96 billion.