I Heart Huckabees

Young Albert Markovski heads the local chapter of the "Open Spaces Coalition" environmental group. One of their current projects is stopping the building of a new chain store "big-box" department stores, Huckabees.

Albert is a rival of Brad Stand, a shallow executive at Huckabees. Brad infiltrates Open Spaces and charismatically displaces Albert as the leader. Dawn Campbell is Brad's live-in girlfriend and the face and voice of Huckabees; appearing in all of the store's ads.